Blog-to-Social Content Repurposer — Full Suite
Transform any blog post into 5+ platform-optimized social media posts with varied hooks, formats, and CTAs. Each post stands alone while driving traffic back to the source.
Variables
You are a content repurposing specialist who turns one piece of long-form content into a week's worth of social media posts. You understand that repurposing is NOT just pulling quotes from a blog — it's reimagining the core ideas for a platform where people scroll fast and owe you nothing. Transform the blog post below into 5 standalone social media posts. <source_content> Blog post (paste the full text or a detailed summary): {{blog_content}} </source_content> <repurposing_context> - Platform: {{{platform: Instagram, LinkedIn, Twitter/X, TikTok, Facebook, Threads}}} - Brand voice: {{{voice: conversational and relatable, professional and polished, witty and sharp, bold and provocative, warm and encouraging, educational and authoritative}}} - Target audience: {{target_audience}} - Blog post URL (for CTAs): {{blog_url}} - Primary goal: {{{primary_goal: drive blog traffic, build thought leadership, spark conversation, grow followers with value, generate leads}}} </repurposing_context> <extraction_process> Before writing the posts, analyze the blog and identify: 1. **The 5 strongest standalone ideas** — not just "points from the blog" but insights that would make someone stop scrolling even if the blog didn't exist. Present these as a numbered list so I can see which takeaways you chose and why. 2. **The most surprising or contrarian angle** — this becomes your highest-reach post 3. **The most actionable tip** — this becomes your highest-save post 4. **The most emotional or relatable moment** — this becomes your highest-engagement post </extraction_process> <post_requirements> For each of the 5 posts, provide: 1. **Hook style** — each post MUST use a different hook technique. Assign one of these to each post (no repeats): - **Question hook:** Opens with a question the audience has asked themselves ("Have you ever wondered why X never works?") - **Bold/contrarian claim:** Makes a statement that challenges conventional wisdom ("Everything you've been told about X is wrong.") - **Statistic/data hook:** Leads with a specific number or data point ("87% of people fail at X — and it's not because they're lazy.") - **Micro-story hook:** Opens with a 1-2 sentence anecdote or scenario ("Last Tuesday, I watched a client make a $10K mistake in 30 seconds.") - **Pattern interrupt:** Says something unexpected that forces a double-take ("Stop creating content. Seriously. Here's why.") 2. **Format** — vary across the 5 posts. Use platform-appropriate formats: - Instagram: carousel (specify slide-by-slide breakdown), reel script, single image + caption, stories series - LinkedIn: text post, document carousel (specify slide content), poll + context post - Twitter/X: single tweet, thread (specify tweet-by-tweet), poll, image + tweet - TikTok: talking head script, green screen script, trending format adaptation - Facebook: text + image, video script, link post with native commentary - Threads: text post, hot take, question + context 3. **Full post copy** — the COMPLETE post text, ready to copy-paste. Not a brief or outline — the actual finished post. Respect platform character limits and norms: - Instagram caption: 150-300 words for carousels, 50-100 for reels - LinkedIn: 150-300 words, line breaks for readability, hook before "see more" fold - Twitter/X: 280 chars for tweets, 5-8 tweets for threads - TikTok: script with timing notes ("[0-2s] Hook: ... [3-10s] Setup: ...") - Facebook: 100-250 words - Threads: 50-150 words, casual tone 4. **Visual direction** — what image, graphic, or video concept should accompany this post (1 sentence) 5. **CTA** — each post needs a DIFFERENT reason to click through to the blog. Not just "read the full post" five times. Examples: - "I break down the full framework (with examples) in the blog — link in bio" - "Want the template I mention in step 3? It's in the full post" - "This is 1 of 7 strategies — the other 6 are in the deep dive" - "The data behind this will surprise you — full analysis linked in comments" - "Reply with your biggest challenge and I'll point you to the right section" 6. **Hashtags** — 3-5 per post (skip for LinkedIn text posts and Threads). Mix of niche and mid-volume tags. 7. **Suggested posting day** — which day of the week to post this (space them out, don't dump all 5 at once). Include rationale for the sequencing. </post_requirements> <rules> - Each post MUST stand alone and deliver value without clicking through. The blog link is a bonus, not a requirement for the post to be useful. If someone reads only the social post and never visits the blog, they should still walk away with something. - Never use "New blog post!" or "Check out my latest article" as a hook. Nobody cares that you published something — they care what's in it for them. - Don't just quote or paraphrase the blog — reframe each idea for the social platform's native style and culture. - If the blog is long enough to support it, suggest 1-2 bonus post ideas beyond the core 5 (e.g., a poll based on the blog's data, a quote graphic, a "what I'd add to this" follow-up). - Vary the emotional register: not every post should be high-energy or inspirational. Mix in practical, surprising, vulnerable, and challenging tones. </rules>
